Exhibition and Trade Show Selling
25 000 Kz + VAT
Ten short units: why exhibit, pre-show objectives and lead nurturing, getting the message right, managing the stand, stand behaviours, engaging visitors, lead classification and lead follow-up.
- FieldMarketing & Communication
- Level1 · Foundation
- Duration45 min
- Course languageEnglish
- IncludesNarrated videos, interactive activities, final assessment and a verifiable certificate
Instant course access as soon as payment is confirmed.
Make every exhibition pay: why we exhibit, pre-exhibition objectives and lead nurturing, getting the message right, managing the stand, stand behaviours, identifying, approaching and engaging visitors, engagement skills on the stand, classifying leads and following them up. Each unit combines a short video with a quick quiz and downloadable resources such as an action plan, a cheat sheet and session notes. Based on UK best practice. Course in English. Permanent access to the course. Trident Academy certificate on completion of all ten units.
Modules
- Why Do We Exhibit?5 min
- Pre-Exhibition Objectives6 min
- Pre-Exhibition Lead Nurturing6 min
- Getting the Message Right6 min
- Managing the Stand6 min
- Exhibition Stand Behaviours6 min
- How to Identify, Approach & Engage with Exhibition Visitors6 min
- Killer Engagement Skills on the Stand6 min
- Lead Classification6 min
- Lead Follow-Up6 min
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