Courses

Every organisation has a culture, whether it has designed it or not: it decides what people do when nobody is watching, whether they say what they think, whether they collaborate, whether they stay or leave. In this advanced course you will learn to understand and diagnose an organisation's culture from several sources, to measure and interpret climate and engagement over time (including the engagement index and eNPS), to design the employee journey with personas and moments that matter, to build a retention plan based on the real causes of departures and to evolve the culture consistently, with leadership by example and aligned HR processes. With an integrated case at a fictitious bank, interactive images, decision scenarios, a survey analysis in Excel and downloadable templates. Designed for human resources directors and senior managers. The course is delivered in Portuguese.

What you will learn

• Explain what organisational culture is, distinguish it from climate and describe how it influences performance and strategy.
• Diagnose an organisation's culture from several sources and define the desired culture.
• Measure and interpret climate and engagement over time and turn the results into action.
• Map the employee journey and identify the moments that matter and the pain points.
• Draw up a segmented retention plan based on the real causes of departures.
• Plan actions that evolve the culture consistently and measure progress.

Modules

1. Organisational culture: what it is and why it matters82 min
2. Diagnosing culture78 min
3. Measuring climate and engagement80 min
4. Designing the employee journey80 min
5. Retaining talent81 min
6. Evolving the culture79 min

Who it is for

HR directors, senior managers